DEMESTIK /pronounced domestic/ is a sustainable lifestyle brand with products ethically made on demand. Every item is crafted to fit your figure and lifestyle

Our versatile and effortlessly chic designs will encourage you to discover the true feeling of self love and real happiness; clothing that enhances your confidence and welcomes compliments to you from yourself and the world.  

We believe how you feel in this life is significant. Define the feeling and design your life with DEMESTIK.  

Reuben Reuel /pronounced Roo-buhn Roo-el/ is the designer & creative director of DEMESTIK. A native of Virginia Beach, VA with an ancestry from West Africa, he journeys through the past, present, and future to fabricate fresh designs.

Through his timeless thinking, he pulls inspiration from his imagination, cultures experienced and places unknown. Reuben Reuel focuses on his vision to create beauty for real life and share it with the world to make it a more beautiful, colorful place.